SLM Industry News

Rand Group Names Long Term CRM Director as Vice President and Chief Software Architect in the Firm

Houston, TX (PRWEB) May 01, 2013 Houston Based professional services firm Rand Group recently named Ivaylo Petrov as Vice President and Chief Software Architect, based on his continued and outstanding contributions to the firm. Previously the Director of CRM Implementations, Petrov has dedicated a significant amount of his professional career to the development and understanding of business intelligence (BI), Microsoft customer relationship management (CRM) and Microsoft SQL server. Further, he has demonstrated ongoing innovation and leadership for the Rand Group practice, helping drive technical initiatives and mentor staff.

Backstop Acquires PerTrac CMS, Names Clint Coghill New CEO

Backstop Takes on PerTrac CMS Clients, Adds Offices in New York, London; Names Clint Coghill as CEO

Thursday, May 2nd, 2013 (Chicago) – Backstop Solutions Group (BSG), a leading Software-as-a-Service provider to the alternative asset management industry, announces the acquisition of the PerTrac CMS product line, a specialized customer relationship management tool built exclusively for the institutional investment community, from eVestment, a premier global provider of comprehensive institutional investment data and intelligence solutions. Terms of the deal were not disclosed.

Infusionsoft Acquires Social Media Marketing Company GroSocial

Acquisition Brings Easy-to-Use Social Media Lead Generation Tools to Small Businesses and Further Expands Infusionsoft Sales and Marketing Software

(Chandler, Ariz. - Jan. 22, 2013) - Infusionsoft today announces it has acquired social media marketing software company GroSocial. GroSocial's web-based software allows small businesses to easily build and track social media marketing campaigns that generate leads across popular social networks, including Facebook and Twitter. Earlier this month, Infusionsoft announced $54 million in growth capital financing led by Goldman Sachs. Infusionsoft acquired GroSocial to meet the growing customer and market demand for an effective, easy-to-use social media marketing software tool that helps small businesses generate qualified leads. See a demo of GroSocial here.

Oracle Buys Eloqua

Adds Leading Modern Marketing Platform to the Oracle Cloud to Help Companies Deliver Exceptional Customer Experiences

December 20, 2012 -- Oracle today announced that it has entered into an agreement to acquire Eloqua, Inc. (NASDAQ: ELOQ), a leading provider of cloud-based marketing automation and revenue performance management software for $23.50 per share or approximately $871 million, net of Eloqua’s cash. Eloqua’s modern marketing cloud delivers best-in-class capabilities to ensure every component of marketing works harder and more efficiently to drive revenue.

The combination of Oracle and Eloqua is expected to create a comprehensive Customer Experience Cloud offering to help companies transform the way they market, sell, support and serve their customers. The combined offering is expected to enable organizations to provide a highly personalized and unified experience across channels, create brand loyalty through social and online interactions, grow revenue by driving more qualified leads to sales teams, and provide superior service at every touchpoint.

MarketingPilot Acquired by Microsoft

MarketingPilot is now a wholly owned subsidiary of Microsoft.

October 17, 2012 - MarketingPilot is announcing today that it has been acquired by Microsoft Corporation. "We are excited to join the Microsoft team," says Ken Kornbluh CEO of MarketingPilot. "We think it will be great for MarketingPilot users and the broader marketing community. The acquisition will enable us to more fully realize our vision to create powerful and innovative integrated marketing management solutions. The acquisition by Microsoft should enable us to accelerate our pace and deliver even more innovation to marketers."

"Today, I am excited to announce that we have closed on the acquisition of MarketingPilot to help accelerate our progress in this important area," says Bob Stutz, Corporate Vice President, Microsoft Dynamics CRM. "MarketingPilot provides Integrated Marketing Management solutions that enable marketing organizations to better understand customers, manage and streamline marketing operations and create automated multi-channel marketing campaigns. MarketingPilot has a comprehensive vision for Integrated Marketing solutions that aligns closely to our vision. In addition, they have a talented management team and an innovative product suite built on Microsoft technologies available both in the Cloud and On-premises. We are committed to taking care of MarketingPilot customers, and we welcome them to the Microsoft family. We will be communicating directly with individual customers over the coming days and weeks."

More Details
MarketingPilot products and services will continue to be available for purchase as before.
The entire MarketingPilot team are becoming Microsoft employees. Our first priority will be to continue to grow MarketingPilot while taking care of our existing customers.
MarketingPilot will operate as a wholly owned subsidiary within Microsoft.
For now, MarketingPilot will continue to sell their products and services under the MarketingPilot brand.

ExactTarget Acquires Pardot, Announces Vision to ‘Redefine Marketing Automation’

Acquisition Extends ExactTarget’s Ability to Serve Both B-to-B and B-to-C Organizations with Advanced Automation, Cross-Channel Capabilities from a Single SaaS Platform

INDIANAPOLIS--(BUSINESS WIRE)--Oct. 11, 2012-- Global interactive marketing provider ExactTarget (NYSE:ET) announced today it has acquired privately-held marketing automation provider Pardot, LLC, extending ExactTarget’s ability to serve both business-to-business and business-to-consumer marketers worldwide.

ExactTarget paid $95.5 million in total consideration for Pardot, consisting of $85.5 million in cash and $10.0 million in ExactTarget common stock.

SAP Completes Acquisition of Ariba, Inc.

October 01, 2012 | SAP - Cloud Computing Combination Creates New Leader With Open Business Network for Cloud-Based Collaborative Commerce

WALLDORF, Germany and SUNNYVALE, Calif. - SAP AG (NYSE: SAP) today announced that it has completed its acquisition of Ariba, Inc. (NASDAQ: ARBA). All outstanding shares of Ariba (other than shares held by stockholders that have properly and validly perfected their appraisal rights under Delaware law) were converted into the right to receive $45.00 per share in cash, without interest and less any applicable withholding of taxes. Ariba has notified The Nasdaq Stock Market of the completion of the acquisition and expects trading of its common stock to be suspended pending delisting of such shares.

SAP Completes Acquisition of Ariba, Inc.

Combination Creates New Leader With Open Business Network for Cloud-Based Collaborative Commerce

WALLDORF, Germany and SUNNYVALE, Calif. - SAP AG (NYSE: SAP) today announced that it has completed its acquisition of Ariba, Inc. (NASDAQ: ARBA). All outstanding shares of Ariba (other than shares held by stockholders that have properly and validly perfected their appraisal rights under Delaware law) were converted into the right to receive $45.00 per share in cash, without interest and less any applicable withholding of taxes. Ariba has notified The Nasdaq Stock Market of the completion of the acquisition and expects trading of its common stock to be suspended pending delisting of such shares.

Eloqua Announces the Promotion of Alex Shootman to President

Eloqua, Inc. (NASDAQ: ELOQ), a leading provider of on-demand Marketing Automation and Revenue Performance Management solutions, today announced the promotion of Alex Shootman to President, from his current position of Chief Revenue Officer. As President, Mr. Shootman will be responsible for Eloqua’s customer facing activities including sales, account management, customer success, industry solutions, professional services, support and channels. He will continue to report to Chairman and Chief Executive Officer Joe Payne. Mr. Shootman will assume his new role effective immediately.

NexJ Systems Appoints Robert Courteau to its Board of Directors

Former President of SAP North America to advise on sales growth strategy

Toronto (August 2, 2012) — NexJ Systems Inc., (TSX: NXJ) a leading provider of next generation enterprise customer relationship management (CRM) solutions, today announced that it has appointed Robert Courteau to its Board of Directors.

For more than 20 years in the software industry, Mr. Courteau has held a number of executive and senior management positions with leading technology vendors. Mr. Courteau joined SAP in 2004 as president and managing director of SAP Canada and went on to hold various senior executive and sales management positions including executive vice president of Business Intelligence solutions, COO for SAP Global Operations and President of SAP North America. Prior to joining SAP he was executive vice president, EDS Corporation and North American divisional vice president and general manager at Xerox Corporation.